Your strategy.
Kraken’s execution.
Designed to help you oversee each client’s growth in under 4 hours a week.
One strategist. More clients.
You set the strategy. Kraken handles the repeatable execution across five arms.
YouStrategy and prioritiesIllustrative: three separate client workspaces with sample data. Not a multi-client dashboard.
- 1Set direction
Priorities, budgets and targets for each client.
You - 2Kraken prepares and runs
Configured workflows: reporting, tracking, campaign prep, signal routing, drafts.
Kraken - 3Review and approve
You or the client approve the decisions that matter. Accounts stay with the client.
You + client
Growth execution support, not accounting or FP&A automation. No reconciliations, forecasts or ledger work.
Kraken runs the arms.
You see every one.
Attribution
Deals matched to first-touch channel · quarter to date · sample data| Channel | Pipeline | Qualified | Signed | Cost / signed | Call |
|---|---|---|---|---|---|
| Organic search | $1.2M | 15 | 4 | $1,500 | Scale |
| AI search | $800K | 10 | 3 | $1,200 | Scale |
| Google Ads | $700K | 9 | 2 | $7,000 | Keep |
| $500K | 6 | 1 | $12,000 | Test copy | |
| Meta | $300K | 4 | 0 | — | Kill |
| Partners & events | $500K | 4 | 1 | $4,000 | Keep |
- GlobexLinkedIn ad · decision-maker campaignSigned
- InitechAI search · cited in ChatGPTQualified
- NorthwindGoogle search · bottom-funnel termCreated
- Umbrella CoPartner referralSigned
- ContosoOrganic search · pricing guideQualified
AI search visibility
24 tracked prompts · run weekly · branded and unbranded| Prompt | You | Competitor A | Competitor B |
|---|---|---|---|
| "Best [category] software for mid-market teams" | Cited | Cited | — |
| "[Category] tools that integrate with HubSpot" | Linked | — | Cited |
| "Alternatives to Competitor A" | Cited | — | Linked |
| "How much does [category] software cost?" | Missing | Cited | Cited |
- Pricing guide: [category] costs explainedHigh
- HubSpot integration hub pageHigh
- Competitor A vs Acme comparisonMed
- [Category] buyer's checklistMed
Paid media
Google, Meta and LinkedIn, judged on qualified and signed deals| Campaign | Platform | Spend | Qualified | Signed | Cost / qualified | Call |
|---|---|---|---|---|---|---|
| Bottom-funnel search | $14K | 26 | 5 | $540 | Scale | |
| Competitor terms | $8K | 12 | 2 | $670 | Keep | |
| Decision-maker ABM | $12K | 15 | 2 | $800 | Test copy | |
| Retargeting | Meta | $8K | 8 | 0 | $1,000 | Kill |
Signals
Each signal maps to its own CRM list and campaign| Account | Signal | Detected | Routed to | Status |
|---|---|---|---|---|
| Globex | Raised a Series B | Today | Scale-up playbook | Enrolled |
| Initech | Hired a VP of Marketing | Yesterday | First 90 days | Enrolled |
| Northwind | Opened 3 new locations | 2 days ago | New locations | Review |
| Umbrella Co | Announced a major customer | 3 days ago | Case study | Review |
Content calendar
Draft → approved → published, updated automatically"Most teams can't say which channel created last quarter's pipeline. Here's the three-number dashboard we use to decide where the next dollar goes…"
Illustrative sample data for a fictional client company. Content views are an illustrative preview.
Five arms. Your direction.
See which spend becomes signed deals, without building the report. Goals tracking built in.
Explore attribution →AI search tracked weekly, with content briefs prepared for you.
Explore AI search →Campaigns prepared and scale-or-kill calls drafted. You approve.
Explore paid media →ICP signals found and routed into the campaigns you set up.
Explore signals →Drafts in the client’s voice, one approval. In development.
Explore content →Built from proven growth systems.
Kraken packages the playbook, process and execution system used to grow three companies from $1M to $10M+ in annual revenue.
Annual revenue, at three companies grown with the systems behind Kraken.
Monthly pipeline, attributed by channel, at one of those companies.
Bottom-of-funnel keywords, at that same company.
Growth experience behind the system
- Rivo
- Plobal Apps
- Flowcode
- Bridge
- Audible
The growth experience behind Kraken spans these brands.
See how under 4 hours a week could work for a client.
30 minutes on sample data: the workflow, what Kraken runs and what you approve.
Pricing on demo. Based on your client needs.
We’ll talk through your client engagements and scope.
Quick answers.
Is the 4-hour week guaranteed?
No. It’s the design target per client. Real time depends on setup, scope and how many approvals a client needs.
What does Kraken actually execute?
Attribution reporting, AI search tracking, campaign prep and recommendations, signal routing and content drafts (in development). You review and decide; key approvals and accounts stay with the client.
Is this accounting or FP&A software?
No. It’s growth execution support. No reconciliations, forecasts or ledger work.
Can I use it across my clients?
Yes! We designed this system to work across your clients so you can scale your contracts without scaling your hours or staff.
Book a demo.
30 minutes. We'll walk through the workflow on sample data and how it could fit your client engagements.